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Heritage & Design.
MORE THAN JUST A LOGO.
Few cars can claim to be as iconic and recognisable as the MINI. Those trademark wide-set headlights. The MINI wings logo. Paired with a relentless spirit, it perfectly captures the essence of being British.
MINIs look a fair bit different today, compared to what they started out as. We now have larger models in the range and more sophisticated materials and finishes available across our cars.
We have millions of ways to design and customise a MINI. Which is why we’re certain yours will suit you to the letter.
Our iconic design.
A COLOURFUL EXPERIENCE.
Our extensive colour palette adds more individuality, styling and attitude. See the full palette of MINI standard, optional and special colours in the configurator.
AMBIENT LIGHT.
The optional MINI Excitement Pack includes ambient lighting which lets you set the mood in the cabin. Escape the bright city lights and create the perfect interior atmosphere for your journey.
STRUCTURAL ELEMENTS.
Adding even more to the refinement of your interior, these stylish highlights are the centre stack trims and door handles. Add sleek shine wherever you look.
Unrivalled Customisation.
Whether it's mirror caps, driving lamps, exhaust tips or roof graphics. There are hundreds of ways to customise any MINI model to your tastes.
Share your story for MINI's 60th anniversary.
2019 is the year MINI turns 60 years young. We’re celebrating 60 years of distinctive design, go-kart driving and wearing our iconic wings. And what a spectacular six decades they’ve been. But it wouldn’t have meant anything without you, our drivers.
To be part of the celebration, simply share one of your MINI stories with us. Whether it’s old or new, somewhere amazing your MINI has taken you, something incredible you’ve done with it or someone outstanding you’ve travelled with. We want to hear it.
Ready To Jump In?
Whether you're looking for city thrills or big adventure there's a MINI to suit you. Who's In?